Customer Rating: 
Summary: Overrated Content....
Comment: I have read this book into the morning light...Such content is very useful to anyone planning or in the associate/affiliate biz!
A very helpful product that should be among everyone's 'in business'library. It offers real world examples of how to make a dollar honestly. If you are looking for a gem for any webmaster or soon to be...I recommend this book. Enter in no flair or hype if that is what you are looking for,,,an excellent value bar none!
Customer Rating: 
Summary: Very basic advice
Comment: Offers nonsensical advice such as "work hard to get a good ranking is the search engines"... and also keeps promoting the same few affiliate programs which leads me to believe the author has dealings with those companies.You can get a lot of the advice for free from various websites.
Only for total novices who don't know anything about the net.
Customer Rating:
Summary: nice start, needs to go to the next level
Comment: This is a good book that initiates what many marketers should do. It outlines the process of creating an affiliate program, but lacks some of the depth into how to go about doing it, and what should be beneath the surface of a successful program.I would suggest Make Your Website Work For You, and also Killer Content to fill in the gaps.
Customer Rating:
Summary: Become Involved in this Booming Industry!
Comment: Daniel Gray has written The Complete Guide to Associate and Affiliate Programs on the Net to provide a very insightful look at this booming industry and to encourage his readers to consider participating in what it may have to offer them.Readers will learn who the big players are, such as Be-Free, Commission Junction, and LinkShare, and learn what is involved in bringing merchant companies and prospective affiliates together. Readers will also learn about the different types of programs offered to affiliates and the mechanics involved in setting up business relationships.
The book features full-page listings of the 100 top companies (merchants), that, according to Gray, offer the best affiliate marketing opportunities. Readers can familiarize themselves with the history of each company and determine for themselves whether a perfect marriage can take place. Information such as Websites, types of products and services, contact information, program administration, commission and payment schedules, revenues, and restrictions are provided to permit prospective affiliates to make informed and intelligent decisions. Gray offers a selection of merchant profiles to help readers understand the behind-the-scenes operations of leading companies in this industry. This is an insightful experience!
The book also features a number of affiliate marketing success stories. Readers will be able read up on what others have already experienced - the good and the bad, and learn how they can successfully participate. Guidance in selecting merchants, designing Websites and newsletters, launching publicity campaigns, keeping track of sales, and the listing of resources that provide additional assistance make this book truly amazing. Must reading!
Customer Rating:
Summary: Why ration the passion?
Comment: Dan calls this "a complete guide", but only has one paragraph on multilevel affiliate programs. Most of us go to our graves with our music still in us. When the average adult in their 30's or 40's passes on it's the equivalent of an entire public library being burned to the ground. Legitimate multilevel marketing companies such as AllAdvantage have a unique "teachtoteach" way of showing everybody all over the earth, if you will just somehow get busy at any level, and share what you do know, it will solidify and increase rapidly. The power of death and life are in the tongue. There are too many sad people in this world afraid of technology. Psychologists say if you can just give a person a good enough reason to somehow get involved in something and they do, you can raise there success level enough to get them committed and more involved. When you recruit from the getgo by sharing from what little you do know (and lose the ego), you internalize and articulate what you teach much faster. Service is what gives us meaning and purpose and perpetuates our self concept and the human race. The involvement of the internet belongs to the masses. Today is Easter. It reminds me that even common men can become "fishers of men". It's the message, not the messenger that counts most. It was Andrew who finally "recruited" Peter to speak to Jesus. Mark my words, in the coming years "multilevel-affiliate" programs, with or without Dan's book will play a dramatic role in disseminating internet marketing knowledge to the poor and disadvanteged of the 4 corners of the earth that is now only in the hands of a few.
